Grounded in marketing management best practices and set against a backdrop of corporate cultural understanding, RCG’s MOST™ Program provides an assessment of your internal marketing structure, specifically looking at:
- purpose/role within the larger organization
- strengths and weaknesses
- organizational design options
- business processes
- work flow and teaming practices
High-level business process mapping applied to the marketing discipline allows for identification of work effort, interdependencies and teaming, and improvement opportunities.
Through a competencies-screening process, Rojek helps you evaluate how individual team members’ roles and responsibilities contribute to your success.
RCG identifies which functions are best fulfilled with internal staff and those that should be outsourced for better quality and efficiency.
Near term goals are identified and set in motion.
