Name:RCG: Rojek Consulting Group |
Phone:216-573-3780 |
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Fax:216-573-3796 |
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Parent Company:SMCG LLC |
Contact:Lorraine Stewart Lockhart |
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Website: |
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Minority Status:
The company is a minority-held enterprise as Lorraine Stewart Lockhart, is the sole shareholder of SMCG LLC.
Employees:
6 professionals (located in Ohio, Michigan, North Carolina, and Florida) plus 2 contracted-for-services administrative staff
Background:
RCG was founded in 1990 by Lorraine Stewart Lockhart as a national marketing consulting practice dedicated to helping national brand marketers select and manage their marketing and advertising resource partners more effectively and improve their own marketing management practices to become a better client.
It is the first female-owned consulting firm specializing in agency search and performance audits.
RCG is also the first marketing consultancy to develop proprietary tools to evaluate corporate culture as the premise of immediately effective as well as enduring client-agency relationships – RCG's signature philosophy.
For almost two decades, the company has maintained proprietary databases on key facts, competencies and the corporate cultural profiles of advertising agencies in the U.S.
The consulting services the company provides are organized around six proprietary practices.
Financials:
The company is privately held. Financial information will not be available as a basis of consideration for prospective assignments.
Revenue is exclusively derived from a corporate client base and not from agency relationships or services targeted to the advertising industry.
